OUR STORES
We acknowledge that our progress so far represents only initial steps in addressing the many challenges ahead, but we remain committed to this path and will continue working toward further improvements.
All our efforts and progress are tracked and reported as a part of our parent company BESTSELLER’s Fashion FWD strategy.
Return system
recycling point in stores
Packaging
Electricity
We believe in the second life of our products, that is why we are testing a new recycling-system in our store at Søndergade, Denmark. The ambition is to reduce waste by recycling worn and used garments.
– We are bringing old clothes back to their basic material level – for them to be reprocessed and used in/as new materials.
– We deliver the preloved garments to our partners after collecting them. The garments are then arranged and recirculated based on their condition.
– With a ‘Thank You’ voucher we encourage our customers to return with more preloved garments.
At VERO MODA, we are committed to improving how we work with packaging across our business. By reducing the use of plastic and shifting away from non-recyclable paper-based materials, we continue to explore improved solutions – prioritising options that are reusable, recycled or compostable.
BESTSELLER’s Fashion FWD strategy reflects these initiatives, influencing everything from product handling, store deliveries and warehouse operations.
The section below presents two packaging policies – one for plastic and one for paper.
– All single-use bags provided in VERO MODA stores are made from FSC® certified paper. As a next step, we are working towards introducing reusable tote bags made from 100% recycled materials.
– All consumer-facing packaging is expected to be 100% reusable, recyclable or compostable. Plastic packaging is currently made from 100% recycled materials.
– Where possible, we pack and ship products in high-volume assortments to reduce packaging waste and optimise transport.
At VERO MODA, we are continuously working to reduce electricity consumption across all owned and operated stores. As part of BESTSELLER’s Stores FWD programme, we remain committed to supporting energy-efficient practices and continue to explore new opportunities to reduce energy use across all areas of our operations.
Back in 2021, we took the first step forward by changing how we acquire and distribute energy across our operations. This initiative is part of a broader effort led by BESTSELLER’s parent company HEARTLAND, who have built a self-financed solar park in Denmark, to cover electricity use in our owned and operated buildings across the EU.
We continue to work towards long-term improvement and smarter energy choices.
The following initiatives are part of BESTSELLER’s Stores FWD programme.
– The implementation of low-consumption LED lighting in all our new and renovated stores has reduced energy usage per spotlight from 36W to just 18-20W - effectively cutting consumption without compromising store quality.
– We aim to install glass sliding doors in all new and renovated street-facing stores to help retain indoor temperatures and reduce energy waste.
– We aim to design our new and renovated stores with lower ceilings to reduce energy consumption.
– We are gradually equipping all new store locations with automatic lighting to ensure lights are turned off after closing hours, to help reduce unnecessary energy use.
– We use electricity that meets the RE100 definition of renewable energy in all owned and operated buildings worldwide.
We acknowledge that our progress so far represents only initial steps in addressing the many challenges ahead, but we remain committed to this path and will continue working toward further improvements.
All our efforts and progress are tracked and reported as a part of our parent company BESTSELLER’s Fashion FWD strategy.
Return system – recycling point in stores
We believe in the second life of our products, that is why we are testing a new recycling-system in our store at Søndergade, Denmark. The ambition is to reduce waste by recycling worn and used garments.
We are bringing old clothes back to their basic material level – for them to be reprocessed and used in/as new materials.
We deliver the preloved garments to our partners after collecting them. The garments are then arranged and recirculated based on their condition.
With a ‘Thank You’ voucher we encourage our customers to return with more preloved garments.
Packaging
At VERO MODA, we are committed to improving how we work with packaging across our business. By reducing the use of plastic and shifting away from non-recyclable paper-based materials, we continue to explore improved solutions – prioritising options that are reusable, recycled or compostable.
BESTSELLER’s Fashion FWD strategy reflects these initiatives, influencing everything from product handling, store deliveries and warehouse operations.
The section below presents two packaging policies – one for plastic and one for paper.
– All single-use bags provided in VERO MODA stores are made from FSC® certified paper. As a next step, we are working towards introducing reusable tote bags made from 100% recycled materials.
– All consumer-facing packaging is expected to be 100% reusable, recyclable or compostable. Plastic packaging is currently made from 100% recycled materials.
– Where possible, we pack and ship products in high-volume assortments to reduce packaging waste and optimise transport.
Electricity
At VERO MODA, we are continuously working to reduce electricity consumption across all owned and operated stores. As part of BESTSELLER’s Stores FWD programme, we remain committed to supporting energy-efficient practices and continue to explore new opportunities to reduce energy use across all areas of our operations.
Back in 2021, we took the first step forward by changing how we acquire and distribute energy across our operations. This initiative is part of a broader effort led by BESTSELLER’s parent company HEARTLAND, who have built a self-financed solar park in Denmark, to cover electricity use in our owned and operated buildings across the EU.
We continue to work towards long-term improvement and smarter energy choices.
The following initiatives are part of BESTSELLER’s Stores FWD programme.
– The implementation of low-consumption LED lighting in all our new and renovated stores has reduced energy usage per spotlight from 36W to just 18-20W - effectively cutting consumption without compromising store quality.
– We aim to install glass sliding doors in all new and renovated street-facing stores to help retain indoor temperatures and reduce energy waste.
– We aim to design our new and renovated stores with lower ceilings to reduce energy consumption.
– We are gradually equipping all new store locations with automatic lighting to ensure lights are turned off after closing hours, to help reduce unnecessary energy use.
– We use electricity that meets the RE100 definition of renewable energy in all owned and operated buildings worldwide.
VERO MODA was the first brands in BESTSELLER implementing EU ECO label on a big share of our basic styles. VERO MODA was even among the first brand within the Fashion Industry.
EU ECO LABEL certification received in 2020. A certification that creates reliability amongst our partners and customers.
PAST
Cotton direct-to-farm project:
When sourcing through direct-to-farm, we know where our raw materials come from and the communities that grow it.
It helps to improve the work environment of the local farmer.
With direct to farm we ensure transparency in the supply chain. From farmer to spinner, to fabric mill, to manufacturer.
FUTURE
BY END OF 2025,
We aim to source 60% of our polyester from recycled polyester
We aim to source 50% of our cotton from recycled cotton & organic cotton
We aim to source 90% of our man-made cellulose from branded & certified cellulose
BY 2025,
We aim to source 100% of our wool in line with industry best practice, such as the Responsible Wool Standard
We will have phased out single-use virgin plastic wherever possible
We will work towards strong partnerships to achieve an even higher share of Branded & Certified fibers in our products, without compromising on design and trends